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Bond to speak in Indian

Ohm Films International are to make Bond speak in Indian languages

A billion Indians can now watch their favourite films in the languages they want. Ohm Films Intl has tied up with Hollywood biggies, MGM and Ashok Amritraj to release re-packaged versions of famous classic Hollywood Blockbusters

Film producer, AV Mohan feels “Bond was the right brand name to open up the entertainment market in India”. To start with, Ohm Films Intl. has chosen two great Bond classics which will be releasing theatrically all over the country in Hindi, Tamil, Telugu and English. The Spy Who Loved Me premieres on January 2 as Pyar Dushman Se (in Hindi) followed by Goldfinger as Sone Ka Khazana in February.

These sure-shot entertainers are full of mindblowing action sequences, gorgeous Bond babes and high-octane climaxes which have all been shaken and stirred into a uniquely Indian package. This includes a whole new publicity design and look and innovative marketing concepts like the Indiakabond yatra. The yatra will be a series of motorised convoys that will criss-cross the country for 3 weeks during the films’ release introducing 007 directly to the masses of India with street plays featuring James Bond, Bond girls and Bond villains, Audio Visual shows and interactive programmes.

This is just the start. Ohm Films Intl. will be releasing a number of Hollywood classics like BenHur, The Magnificent Seven and the entire James Bond series in all main Indian languages, English and even in Sinhalese for Sri Lanka.

31st December, 2003